Will Boomers Change the Face of Social Media?
Booming along with social media. Social media usage by Baby Boomers has increased enormously since 2010 but despite the rate of growth less than 50% of the Baby Boomers are registered on Social Media. We may be slow movers but we are moving in the right direction. Its interesting since great Boomers such as Bill [...]
How Facebook Graph Will Help Your Marketing
Facebook recently announced “Graph Search” which will change the way we search within the social network. You will be able to search your network for specific information such as “people who like ice cream in Brighton Michigan” or “restaurants my friends have eaten at in the last week” and it will return a list [...]
Facebook is not a Popularity Contest: 5 Reasons to be Patient
Do you care if another company has more Facebook fans than you? I will let you in on a little secret…it doesn’t matter. A few years ago it was the measurement that meant success or failure of your brand page but not now. In 2009 many brands and businesses built their pages quickly by purchasing [...]
Paying for Facebook Posts?
Facebook recently announced a new feature that will begin testing this month, promoted posts for your personal Facebook page. This feature has been available on business pages since May, so why the shift to personal pages? Here is what Facebook says in a recent press release: Every day, news feed delivers your posts to your [...]
LinkedIn Company Pages Get a Facelift
If you have a company page on LinkedIn, you have probably received the recent email letting you know about the newest page updates. LinkedIn is working to make it easier to get your word out and gain traffic on your LinkedIn company page. “This change will empower you to build more powerful relationships with your [...]
Quick and Simple Content Development
Content can make or break your social media marketing plan. It is not enough to push information out. If your audience is not engaged your efforts are lost. Your goal in managing social media is to be relevant and compelling, you are the storyteller and with a carefully crafted tale you can guide your audience [...]
Welcome to The Livingston Post
There’s a new local website in town: The Livingston Post, which is replacing LivingstonTalk.com as the center of my digital universe. While there are plenty of similarities between the two websites, the biggest difference is that The Livingston Post is crafted for growth. This is an exciting time to be launching a new digital venture. [...]
Volunteering a passion for Rick Beaudin
While Rick Beaudin loves his work in real estate, he lives and breathes his work in the community. Karma has them intertwined, and despite Beaudin’s success at selling homes, it’s clear where his true love lies.
